Yesterday, our consortium member, BSD in the "Retail e Omnichannel Strategy" programme at RCS Academy in Milan.

The event brought together representatives from Deloitte, KIKO MILANO, Flutter Southern Europe & Africa (SEA) and other stakeholders to discuss the increasingly interconnected nature of physical and digital retail, evolving customer journeys, omnichannel experiences, and the transformation of stores and services.

During the event, BSD had the opportunity to share insights and results from the INAIR project, exchange perspectives with industry professionals, and explore potential synergies that can support the project’s continued development and impact.

Valuable occasions like this help connect research, innovation, and real-world retail challenges, while strengthening collaboration across the sector.